Editorial design & illustration for OnlyJewels.com
My role
Editorial design, illustration,
Impact highlights
• The articles with an editorial style accompanied by illustration showed an increase of 15% in organic session growth
• The customer satisfaction tests for the unboxing show an increase of 25% in satisfaction when the editorial material was added to the unboxing experience
• The customer satisfaction tests for the unboxing show an increase of 25% in satisfaction when the editorial material was added to the unboxing experience
Scope
Working across digital and analog mediums to elevate the customer experience across varied touchpoints, infusing artefacts with newly established brand styleguides.
Skills
Editorial design, infographic, data visualization, web design, illustration
Illustrations
Illustrations done for an online article series about jewelry care
“Some jewelers have their own tricks and tips” (left)
“Polishing a jewel to mirror like finish" (right)
“Prevent accidents to ensure your jewel’s longevity” (center)
”some people don;t know how to take care of their gemstones”
”Heat sensitive stones”